The Design of Physical Intelligence
Marcelo Coelho
Director, MIT Design Intelligence Lab
October 19, 2026 · 18:00 – 19:00
About the talk
New artificial intelligence systems have shown an unprecedented ability to generate text, images, and code and have surpassed, in many ways, our own human capabilities. However, while these new forms of intelligence promise to have a profound impact on design and creativity, they still remain largely ignorant of the world outside of images and language, lacking a situated understanding of our physical objects, bodies, and environments.
In this talk, I will present a design and research approach for creating new forms of physical expression and collaboration between human and machine intelligence. Spanning a wide range of media, processes, and scales, I will show how objects can be given new generative forms and behaviors, how computing can support new kinds of creative tools and interactions, and how networks of people and machines can give rise to new forms of collective physical making.
Bio
Marcelo Coelho is Director of the MIT Design Intelligence Lab and Associate Professor of the Practice at the MIT Department of Architecture. Spanning a wide range of media, processes, and scales, his work explores how we embody and physically interact with computation, creating new forms of expression and collaboration between human and machine intelligence.
Marcelo’s work has been exhibited internationally, including places such as the Venice Biennale, Gwangju Biennale, Rio 2016 Paralympic Ceremonies, Times Square, The Corcoran Gallery of Art, Tel Aviv Museum of Art, and Ars Electronica, and can be found in museums, private collections, and billions of products sold all over the world. Recognition for this work includes two Prix Ars Electronica awards, Design Miami/ Designer of the Future Award, Red Dot Design Award, and Fast Company’s Innovation by Design Award.
Marcelo holds a doctorate degree from the MIT Media Lab and is also a co-founder of playgeni, a startup incubated at DesignX that is creating new forms of audio-based storytelling using generative AI. He is also Associate Director of DesignX.
